Reporter Zoe Fox covered Be The Match’s launch of an interactive website called My Social Strand (www.mysocialstrand.com).
My Social Strand was created by Be The Match to demonstrate how we are all unique, yet we are all connected in some way, which means that you could be the unique thread that could save a life by joining the Be The Match Registry as a potential marrow donor and spreading the word. The primary purpose is to spread the word about Be The Match by encouraging people to Like and Share My Social Strand on Facebook, blogs and other social networks, and visit Facebook.com/BeTheMatch. The article includes the reporter’s own infographic.